JUST LAUNCHED

NEW

ELIXIR

Double the strength. Double the compliments.

120+

Fragrances

10

Scent Families

50k+

Happy Customers

SIGNATURE COLLECTION · 50ML SUPERIOR

OWN

THE ROOM

Bold, refined and unforgettable. Discover fragrances that leave an impression long after you've left the room.

106

Superior Scents

50ML

Premium Format

50k+

Happy Customers

CRAFTED FOR HIM · ARTHUR FORD

SCENT

THAT LASTS

Handcrafted in South Africa with premium ingredients. Long-lasting perfumes designed to carry you from day to night.

12H+

Longevity

100%

Handcrafted

SA

Proudly Made

INTRODUCING — ELIXIR

THE ELIXIR RANGE

Double the strength. Double the Compliments.

11 new fragrances, concentrated for maximum strength and longevity. For those who want more in every spray.

11

FRAGRANCES

R399

EACH 50ML

SHOP ELIXIR

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NEW

EXPLORE OUR PERFUME RANGE

SHOP BY SCENT FAMILY

Every Arthur Ford fragrance is crafted around a distinct scent family each with its own personality. Find the one that speaks to you.

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Want to Save? Get 10% off every order, plus points to spend on your next one.

MOST LOVED · TOP RATED

BESTSELLERS

View All Bestsellers

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PERFUME ORANGE #1 - 50ML

NEW

PERFUME ORANGE #1 - 50ML

Citrus

R 199.00

Add

PERFUME BLACK #5 - 50ML

HOT

PERFUME BLACK #5 - 50ML

Woody

R 199.00

Add

PERFUME PINK #1 - 50ML

HOT

PERFUME PINK #1 - 50ML

Floral

R 199.00

Add

PERFUME GREEN #2 - 50ML

PERFUME GREEN #2 - 50ML

Woody

R 199.00

Add

START A BUSINESS

SELL FRAGRANCE & BEAUTY

EARN EVERY MONTH.

Become an Arthur Ford agent and build a flexible income on your own terms. Sell fragrances your community already loves, set your own schedule, and grow an income stream that fits around your life — no boss, no limits.

Up to 50%

Commission per sale

R520

Startup cost

80+

Active agents nationwide

24/7

Support access

Become an Agent

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Fragrance sales changed my life. Now I run my own income stream — on my own terms.

Naledi M.

Arthur Ford Agent · Since 2022

WHAT YOU'LL SELL

Stock These Bestsellers

From fresh, everyday scents to signature evening fragrances — these are the Arthur Ford bestsellers your community will keep coming back for.

Your Daily Ritual

SCENT IS STRENGTH

Step 01

CLEANSE

Start fresh with a clean body wash that preps skin for fragrance.

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Step 02

MOISTURISE

Lock in hydration with body lotion for longer-lasting scent.

Step 03

FRAGRANCE

Finish with your signature Arthur Ford perfume to own the room.

What Our Customers Say

TRUSTED BY THOUSANDS

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I spray it in the morning and by evening it's still there. A fresh, clean scent that follows me through the whole day. Nothing I've tried before has ever lasted like this.

Sipho M.

Verified Buyer · Johannesburg

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Becoming an Arthur Ford agent changed everything for me. I built a real side income sharing scents I already loved, and my confidence has grown just as much as my sales.

Naledi K.

Independent Agent · Durban

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I get compliments constantly, everywhere I go. People stop me to ask what I'm wearing. It's become my signature and I wouldn't dream of switching to anything else.

Thandeka R.

Verified Buyer · Cape Town

Visit Us In Person

FIND A STORE NEAR YOU

Experience our scents the way they were meant to be discovered. Visit an Arthur Ford retail partner near you, breathe in each fragrance in person, and find the one that feels unmistakably yours before you buy.

Find A Store

Cape Town CBD

Long Street · V&A Waterfront Precinct

OPEN

Sandton City

Sandton · Johannesburg

OPEN

Gateway

Umhlanga · Durban

OPEN

Menlyn Park

Menlyn · Pretoria

OPEN

Baywest Mall

Baywest · Port Elizabeth

OPEN

JOIN REWARDS

GET 10% OFF EVERY TIME

Discover your signature scent and join thousands of confident Arthur Ford customers who wear their fragrance like a statement.

JOIN NOW